1. Help Meet New Leads 
   • When you attend sales meetings and events with potential clients, it's important to create leave-behind assets that remind viable leads about your brand. More than a business card, these assets can range from postcards to complete brochures and share more information or visuals than a simple business card. Further, they allow for more creativity to prove that your brand appreciates the details.
2.  Creates A Personal Connection
   • Specifically, receiving a piece of physical mail creates a much longer-lasting connection than something digital such as an email. According to USPS, "More than 70% of Gen X consumers feel mail is more personal than online digital communications and are more likely to read promotional mail than emails." With the rise of digital overstimulation, it makes sense to break away and create unique, custom-printed assets with which potential and current clients can physically immerse. 
3. Helps Improve Brand Image
   • If you can create well-designed and informative marketing collateral, you can elevate your brand's image instantly. Something as simple as a beautiful flyer within a custom-printed package can create an impressive, memorable touchpoint.
4. Creates Brand Loyalty 
   • While custom-printed packages are typically sent to those who request them, custom marketing materials can be sent to existing customers as a reminder about your business. For example, suppose your company has recently expanded into offering new services or products. In that case, you can send a well-designed brochure about them to a customer you've done business with in the past. This not only proves to the customer that you value their loyalty, but you can efficiently remind them of your brand. 
5. Demonstrates Your Brand's Worth Off-Line
   • If your brand is able to send premium, beautifully designed marketing collateral, it creates the opportunity for customers to capture the professional level of your company entirely. In a digital world, proving that your brand values the tangible instantly sets your brand apart from the masses. 

Designing and delivering high-quality printed marketing materials and collateral is a team effort. The Yebo Group has professional experts ready to help you take your marketing collateral to the next level. 

First, we allocate a dedicated expert to guide your project from idea to final product. Your loyal consultant will source and monitor all aspects of production to ensure quality, efficiency, and timeliness. This single-source contact approach minimizes communication levels and helps you get updates or confirm orders by contacting the person handling your project. From door hangers to table tents and catalogs to brochures, no matter what marketing materials or collateral your brand needs, we ensure an elevated experience.